October 30, 2017
How to Build a Sales Funnel to Generate New Legal Clients with Sam Mollaei [GWL 118]
Joining us today is young attorney and digital marketer, Sam Mollaei. In just over 2 years, Sam managed to grow his virtual law practice from zero to over 600 clients. He shares his insights on how to build a sales funnel that continuously attract clients to your law practice.
What You’ll Learn in this Episode:
- How Sam’s content marketing efforts began to pay off about 12 months after he began writing blogs
- What type of good quality content you should be creating to attract legal clients
- The importance of links and link-building on your website for attracting visitors
- 3 essential elements to figuring out the right niche
- High urgency
- High demand
- Premium pricing
- 2 main ways to begin attracting clients online
- Why it’s important to build a system and sales funnel in order to get clients
- Sam shares his 4-part sales funnel
- How (and when) to properly ask for a Google review from your clients
- Sam’s 3 most valuable lessons learned
- Which practice areas lend themselves the best to sales funnels
Resources:
Google Trends
Google Keyword Planner
Google Adwords
MixMax – email plugin that connects with Gmail to set up automatic follow up sequence
Contact Information:
Email: sam@legalfunnel.com
This episode is brought to you by MM.LaFleur, a women’s workwear brand whose mission is to take the work out of dressing for work. Be sure to visit their website to experience their Bento Box service.