March 27, 2017
Creating a Legal Career that Fits You with Joey Vitale [GWL 97]
Podcast: Play in new window | Download | Embed
Subscribe: Apple Podcasts | RSS
My guest today is Joey Vitale, founder of Indie Creative Law – a law firm serving creative small businesses. Joey and I have been friends online for a while and, I finally decided to make it official by having him on as a guest. He shares a lot of great advice on how to figure out whom your target client is, how to build a thriving Facebook group that serves as your online hub, and how to create a legal career that fits you and your strengths.
What we chat about in this episode:
- Why Joey didn’t feel comfortable practicing as a civil defense litigator and how he transitioned to his current position
- Why it’s important to notice the patterns that you build up during your day because they affect your habits when you’re not at work
- How he came up with his firm’s name and why he rebranded soon after launching
- How he identified his ideal client
- What he values as a law firm and how he translates his value into pricing
- The importance of niching down in order to understand your customers
- Embracing the power of storytelling to help you engage with your Facebook group members
Resources Mentioned
Joey’s “viral” post about Etsy
Contact Information