Building a solid reputation and teaching others your craft with Sonia Lakhany [GWL131]
Sonia Lakhany is a trademark attorney and the owner of her own award-winning bicoastal trademark law practice with offices in Atlanta, Georgia and Orange County, California. In addition to her practice, Sonia has recently become well-known for her online courses teaching other attorneys content in the areas of practicing trademarks and marketing and branding their law practices.
What You’ll Learn in this Episode:
– How to build a strong reputation in your field,
– How Sonia started teaching other lawyers her craft and how she used her legal expertise to create courses and teach others trademark law. She also shares how she came up with her idea, the execution portion of it and how she spread the word about her courses.
– Marketing – How Sonia has been showcasing her expertise through writing for some of the biggest names such as Bloomberg, Entrepreneur Magazine, Glamour Magazine, Atlanta Business Chronicle, Business News Daily, USA Today and CBS
– Advice for attorneys trying to diversify their income and not be enslaved to the billable hours – or basically how to use the education and knowledge to make money in creative ways.
Resources:
https://www.helpareporter.com to get published with some of the big names
For Sonia’s Trademark and Marketing classes, you can reach her at sonia@lakhanylaw.com
Contact Information:
You can also find Sonia on Instagram under the handle @trademarklawyerlady
Thanks for Checking Out the Show Notes and for Listening!
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